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5/29/2013



Rail News: Rail Industry Trends

Transportation marketing association names Compass Award winners


The Transportation Marketing and Sales Association yesterday announced the winners of its 61st annual Compass Awards, which recognize transportation and logistics companies' efforts to raise sales and marketing practice standards.

The winners — which include a Class I and several transit agencies and port authorities — were selected from more than 80 entries, and judged according to transportation marketing and sales techniques.

Divided into eight categories, the 2013 excellence and merit award winners are:

Direct Marketing Campaign: (Awards of Excellence) C.H. Robinson, FedEx Custom Critical and FedEx Services; (Awards of Merit) PITT OHIO, SMC3 and TransLink

Integrated Campaign: (Awards of Excellence) ALK Technologies, FedEx Services and the San Joaquin Regional Transit District; (Awards of Merit) Dunavant, Global Logistics Group L.L.C., Freight Capital, MindShare Strategies, Navis, Pulsar Advertising and Transplace

Marketing and Sales Collaborated Effort: (Award of Excellence) FedEx Services

Marketing and Sales Collateral: (Awards of Excellence) Crowley Maritime Inc., Globe Express Services, the Los Angeles County Metropolitan Transportation Authority, LLamasoft and M33 Integrated Solutions; (Awards of Merit) Conexus, Edelman for the New York Shipping Association, LeanLogistics, Shipxpress Inc., and the Port Authority of New York and New Jersey

Media Relations: (Awards of Merit) BSY Associates Inc. and Omnitracs Inc

On-site/Off-site Events: (Awards of Excellence) Ryder and SMC3; (Awards of Merit) BNSF Railway Co., the Jacksonville Port Authority, LeanLogistics, MindShare Strategies and Riverside Transit Agency

Single Advertisement: (Award of Excellence) Fort Worth Transportation Authority; (Awards of Merit) LeSaint Logistics and Quack! Media

Web-Based Marketing and Sales: (Awards of Excellence) BQR Advertising and Public Relations Inc. and Ryder; (Awards of Merit) ALK Technologies, BNSF, PITT OHIO, Versant, Virante Inc. and Wagner Logistics



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