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Rail News: Internet/Digital
MTA contactless fare payment pilot logs millionth ‘tap’
Since the system’s launch at 16 subway stations along the Lexington Avenue 456 line and on Staten Island buses in May, OMNY has exceeded usage expectations, MTA officials said in a press release.
Within the first three days, subway and bus customers used OMNY more than 18,000 times, exceeding original estimates of 7,000 taps in the first week.
Now, average usage rates are three to four times greater than expected, topping 22,000 per weekday.
Of the riders using OMNY, 80 percent use the system through a digital wallet on a smartphone. Twenty percent use OMNY’s physical contactless cards.
MTA customer usage of digital wallets far exceeds the retail industry’s 15 percent usage of digital wallets, a number which MTA based their OMNY digital wallet usage estimates on, agency officials said.
OMNY allows riders to pay their subway or bus fare by tapping a contactless credit, debit and reloadable prepaid card, mobile phone or smart watch. The payment option eventually will be available across MTA’s two commuter railroads.
Contact Progressive Railroading editorial staff.