BNSF launches new team focused on single-carload growth

BNSF Railway Co. yesterday announced it has created a new team focused on single carload growth.

Led by General Director of Marketing Mark Ganaway, the First Mile/Last Mile team combines the Class I's short-line development and industrial products business development teams. It will be dedicated to growing carload volume across BNSF’s 32,500-mile network, according to a BNSF press release.

“As our industry continues to evolve, every single carload is important to our network, and every single rail shipment helps our customers create more value for the nation’s consumer,” said BNSF Executive Vice President and Chief Marketing Officer Tom Williams. “First Mile/Last Mile will be focused on providing solutions and breaking down those barriers, leading to a more streamlined supply chain from start to finish.”

In September 2024, BNSF announced its Shortline Select program, which combines the benefit of customized short-line service with BNSF’s vast reach, spanning 28 states and three Canadian provinces. First Mile/Last Mile advances BNSF’s efforts to partner with short lines and develop solutions that drive growth for its customers, BNSF officials said.

To learn more about BNSF's ShortLine Select, read this recent article in RailPrime.