Class Is Think Long-Term Intermodal Growth Despite Short-Term Turmoil
Introducing The Rising Stars Of 2025
2025 C&S Spending Report
BNSF Forms Team Focused On Growing Single Carloads
Newsletter Sign Up
Stay updated on news, articles and information for the rail industry
Stay updated on news, articles and information for the rail industry
railPrime
RAIL EMPLOYMENT & NOTICES
Rail News Home
Passenger Rail
Rail News: Passenger Rail
6/3/2009
Rail News: Passenger Rail
BART receives Bay Area recognition for digital marketing 'excellence'
advertisement
Bay Area Rapid Transit (BART) recently received the San Francisco chapter of the American Marketing Association's 2009 "Excellence in Digital Marketing" award.
The chapter recognized BART for its use of "digital distribution channels to reach consumers in a timely, relevant, personal and cost-effective manner," according to the association. The distribution channels include the agency's main Web site, email and text alerts, a Twitter feed, blog, Facebook page and open format data for developers.
The chapter recognized BART for its use of "digital distribution channels to reach consumers in a timely, relevant, personal and cost-effective manner," according to the association. The distribution channels include the agency's main Web site, email and text alerts, a Twitter feed, blog, Facebook page and open format data for developers.
