Norfolk Southern’s Elkins: An evolving supply chain opens doors to adding value

The pandemic has greatly accelerated existing consumer behaviors — such as online shopping — and changed upstream logistics trends, perhaps permanently. “One thing we have to do as logistics providers is figure out what those sustainable changes are and how we’ll add value in these transactions” with customers, Norfolk Southern Railway's Ed Elkins said July 13 during the Midwest Association of Rail Shippers’ summer meeting.

While working from home during the early days of the pandemic shutdown, Norfolk Southern Railway Vice President of Industrial Products Ed Elkins realized something important when he tried ordering groceries online for the first time. Not being able to run to the grocery store made Elkins realize back in April 2020 that “whoever gets this right in terms of the grocery business will have a leg up on their competitors because they’ve solved someone’s problem.”


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